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UNA - Credential in Advocacy and Civic Engagement

Wednesday, October 25, 2023
9:30 am3:00 pm

Advocacy is about standing up for your mission. Advocacy can mobilize the community (and elected officials) to advance your issues, help you find and deliver solutions to your community, and develop new funding sources.
Advocacy, a legal and essential element of your nonprofit, gives your organization a voice, solves and avoids problems, and cultivates deeper bonds with people who share your dreams for a better world. Legislative outcomes require sustained engagement, robust fundraising and personal connections.

The UNA Credential in Advocacy and Civic Engagement provides a course of action for you to follow to understand—and then apply—up-to-date best practices that support engaging stakeholders and advocating for your mission. You’ll receive exactly what you need, consultations, templates, and coaching, to create sustainable policies and practices.

Advocacy and Civic Engagement is more than politics. Whether you are engaging parents of the youth you serve or working with community members about street design in their neighborhoods, advocacy should be a priority for any community organization. Civic engagement empowers organizations to affect change at the individual, community, and societal levels.

Nonprofits provide an important vehicle through which individuals and organizations and work together to improve their communities. Nonprofits should represent the interests of the people they serve through public education and public policy advocacy, as well as by encouraging board members, staff, volunteers, and constituents to participate in the public affairs of the community. Knowing how to accomplish this is essential for any nonprofit. Today’s legislative policy changes can empower organizations or mean drastic cut-backs. How does your organization engage in the political process and create the change you need to see in the world?

Completion of this course will deliver a strategy to for you to follow to engage the community and impact legislation. This training course covers these topics and skills:
• Develop an advocacy plan for your organization.
• Create a public narrative as a call to action.
• Identify potential intersections of your organizations’ mission with key policies, departments, committees and elected officials.

Note: The UNA Credential program is for nonprofit organizations only.

UNA Members: $180 for the first person/$40 for each additional participant
Not-Yet Members: $360 for the first person/$80 for each additional participant

Organizational Consultation
40-minute consult on November 28 or 29, 2023