NONPROFIT HUB - How to Build a Marketing Plan that Moves Your Nonprofit from Good to Growth
with Bill McKendry
February 9 | 10:00 – 11:00 AM CT
Sending a few more emails or boosting a social post is not the way to build a marketing plan! There is no magic formula, however, there are techniques and truths to build a successful marketing plan. Marketing expert, Bill McKendry, knows how to help your nonprofit organization move from good to growth. An agency expert, Bill McKendry, has decades of experience helping nonprofit organizations to strategize and build successful marketing campaigns in addition to annual plans.
Session attendees can expect to learn:
– What’s the difference between strategy and tactic, and why that makes a difference
– 5 common planning mistakes and how to avoid them
– How to best align your marketing and fundraising strategy and goals
